Selling in Scottsdale or North Phoenix?
See How Much of Your Home Equity You Could Keep
Download the free six page guide explaining the pricing, marketing and listing fee decisions that can affect your final proceeds, including how full service representation with a 1.5% listing fee may save you thousands.

Instant email delivery. No obligation. No spam.

Four Quick Benefits:
✅ Understand where your selling costs go
✅ Avoid expensive pricing and preparation mistakes
✅ See how modern marketing reaches today’s buyers
✅ Learn how to protect more of your equity
Meet Joe
Joe Iuculano is a Scottsdale based Realtor and founder of Modern Listing at My Home Group. He created Modern Listing to combine modern marketing, full service representation and a more efficient 1.5% listing fee model.
You work directly with Joe throughout your sale, from pricing and preparation through negotiations and closing.
Sell Smart. Save More. Live More.

Learn how pricing, preparation, marketing and listing side fees can affect what you keep at closing.
